When the first music video came out in 1894 it
consisted of simple still images projected on a screen during a live musical
performance, but it wasn’t until the 1980s that MTV decided to turn the short
films that combine song and imagery into a mega production, broadcasting music
videos on a 24-hour-a-day basis.
Artists, such as Duran Duran, Madonna, David
Bowie and Bruce Springsteen, all utilized the craze of music videos as a way to
promote their new albums. Michael Jackson, whose song “Thriller” produced the
most successful and iconic music video of all time, dominated the music video
world by creating addictive videos for songs such as, “Billie Jean” and “Beat
It”.
Although music videos have seen a decline in
airtime with the “reality television” era on the rise, new upcoming producers
are creating some of the most adventurous, psychedelic and downright awesome
music videos to ever hit the music scene. In an effort to promote the music
video comeback, Cucalorus will host “Camp Cucalorus” for a second year,
offering teens the chance to immerse themselves in the world of music.
Camp Cucalorus is a weeklong immersion into the
world of music videos for budding filmmakers ages 10-18. Packed with behind the
camera training, this summer camp will explore the creative world of music
video production and editing.
With industry professionals at the helm,
students will spend one week working in small groups creating music videos for a
local band. Hands-on instruction from award-winning filmmakers will be paired
with demonstrations from local industry veterans. Each student will have an
opportunity to work with a variety of cameras, take a turn in front of the
camera and learn professional editing software. The band will be performing
live at Jengo’s Playhouse, allowing youth to experiment with concert style
filming and meet the members of the band. In addition to an immersion in the
creative experience, students will get to see their artistic accomplishments in
action at the super-special Premier Screening at Jengo’s Playhouse.
Registration is now open for this summer’s
edition of “Camp Cucalorus.” Camp Cucalorus will run 9 a.m. - 3 p.m, July
23-26, 2012. Space is limited so apply today! Camp enrollment is $395 and includes:
Lunch and snacks for all 4 days, a DVD copy of the finished music video, behind
the scenes field trip and 4 tickets to the Premier Screening at Jengo's
Playhouse at 7 p.m. on July 26.
For an application contact Jill Tefft at development@cucalorus.org or 910.343.5995
Media Contact: Emily Jones, Public Relations
Coordinator: press@cucalorus.org or
910.343.5995